Not All “AI Assessments” Are Assessing the Same Thing
Not All “AI Assessments” Are Assessing the Same Thing
The term AI assessment is becoming increasingly common.
But it is also becoming increasingly ambiguous.
An AI assessment might examine whether a website can be understood by large language models. It might assess how effectively an organisation is adopting AI internally. It could focus on security, governance and regulatory risk. Or it may look at how visible a company is within AI-generated answers and recommendations.
All of these can be valuable.
But they are not assessing the same thing, and they answer very different business questions.
There is also another question becoming increasingly important for organisations selling complex products and services:
When a prospective buyer researches your organisation digitally, does the evidence they find give them enough confidence to consider, trust and shortlist you?
